Sunday, July 18, 2010

Google Acquires Metaweb (Video) *Search by entities, not words*

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Google Acquires Metaweb Technologies
Metaweb searches by "entities", not words. Google can incorporate this search method into their own algorithm. Yes, Metaweb even has their own "database of things in the world", just like Google, only organized differently. So integrating the Metaweb database, and method, into Google's database, and hence search, should give better answers. As Google stated in their acquisition announcement, "The web isn’t merely words - it’s information about things in the real world, and understanding the relationships between real-world entities can help us deliver relevant information more quickly."

Included with Metaweb is Freebase, "Metaweb’s free and open database of over 12 million things, including movies, books, TV shows, celebrities, locations, companies and more." This database is to be expanded and kept open.

About Metaweb (from Metaweb website)
Metaweb helps site owners, bloggers, and developers make their sites richer and more engaging. Based in San Francisco, Metaweb Technologies was founded in 2005 to help build a smarter, more connected Internet. Since then, we have been building the platform and populating the data for our content integration network, which enables site owners, publishers and developers to easily and intelligently add content from across the Web.

We do this by utilizing our large, open database of things in the world. Metaweb has information on over 11 million things, including movies, books, TV shows, celebrities, locations, companies and more. In this way, we provide site owners with a seamless way to access third party content from leading sources like New York Times, Twitter, Rotten Tomatoes, Hulu, and a wide range of others.

As the amount of information on the Web continues to expand, it is becoming increasingly important for bloggers, site owners, and publishers to surface the right content for their readers. Metaweb is a resource to help site owners achieve that goal and keep their readers coming back.

Google
Google Acquisition Announcement: "Deeper understanding with Metaweb" (The Official Google Blog)

Metaweb Video
Metaweb is a service that help you build your website around entities and not just words. What's an entity? Watch this video...





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